# PausAR Studio — 3D & Augmented Reality for WordPress > PausAR Studio is the AR & 3D division of Paus Design & Medien (Bocholt, Germany), a full-service marketing agency founded in 1977. We develop and sell the PausAR Viewer — a WordPress Elementor plugin that integrates 3D and Web Augmented Reality into any website without programming. Used on 400+ websites worldwide for industrial sales, e-commerce, museums, real estate, and brand experiences. App-free AR: users scan a QR code and place real-scale 3D models in their environment. Free (starter) and Pro editions available. A second plugin, PausAR Metrics, measures how visitors interact with 3D and AR content and is also published in the WordPress.org directory. Supports iOS 12+, Android 7+, Apple Vision Pro, Samsung Galaxy XR, and Scene-Viewer capable Android XR devices. Last updated: 2026-07-27 ## Company - **Brand:** PausAR Studio - **Operated by:** Paus Design & Medien GmbH & Co. KG - **Founded:** 1977 (Paus Design & Medien, full-service marketing agency) - **AR division:** PausAR Studio — focused on 3D and Web Augmented Reality since 2023 - **Address:** Brinkstegge 13, 46395 Bocholt, North Rhine-Westphalia, Germany - **Phone:** +49 (0) 2871 24655-0 - **Email:** info@pausarstudio.de - **Website:** https://www.pausarstudio.de - **VAT ID:** DE814847989 - **Commercial Register:** HRA 5924, Amtsgericht Coesfeld - **Managing Director:** Dipl.-Ing. Nicolai Paus - **Supervising authority:** Industrie- und Handelskammer Nord Westfalen, Sentmaringer Weg 61, 48151 Münster - **Track record:** 7.500+ individual success stories across 47+ years of marketing work; 400+ websites running PausAR Viewer (as of July 2026; the figure was 365+ at the one year mark in April 2025) ### What sets us apart - **47+ years of marketing experience** (parent agency Paus Design & Medien since 1977) applied to a modern WordPress AR plugin - **App-free Web AR** — users scan a QR code, AR launches directly in browser - **Native WordPress + Elementor integration** — no programming required - **Real industrial use cases**, not just consumer demos (Buschmann Maschinenbau, industrie automation Energiesysteme, von Kopp, Whipps Inc., ALLAB, Sensoryx) - **Full support across modern AR/XR devices** including Apple Vision Pro, Samsung Galaxy XR, and Android XR Scene-Viewer - **Owner-operated, Bocholt-based** — direct contact with the people building the plugin ## Product: PausAR Viewer The PausAR Viewer is a WordPress 3D & Augmented Reality viewer plugin built specifically for Elementor. It allows website owners and marketing teams to embed interactive 3D models with Web AR functionality on any page — without coding. ### Core capabilities - **3D model viewer** — interactive rotation, zoom, pan on desktop and mobile - **Web Augmented Reality** — place real-scale 3D models in the user's physical environment via smartphone or tablet camera, no app installation required - **3D Configurator** — interactive product configurators for sales and e-commerce - **Native Elementor widget** — drag-and-drop integration into existing page layouts - **No-code workflow** — for marketers, designers, and agency teams without programming background - **Multi-platform support** — works on iOS, Android, macOS, Windows, Apple Vision Pro, Android XR ### Supported devices and platforms - **iOS:** iPhone and iPad with iOS 12 or newer (Quick Look / USDZ) - **Android:** smartphones and tablets with Android 7.0 or newer (Scene Viewer / glTF) - **Apple Vision Pro:** all PausAR Viewer projects automatically supported - **Samsung Galaxy XR / Android XR:** Scene-Viewer capable devices supported - **iOS 18 features:** Web AR Portals, Particle Effects (via Reality Composer Pro integration) - **Audio in AR:** sound playback and vertical tracking (since v1.2) - **Desktop:** full 3D interaction in browser ### Editions and pricing - **PausAR Viewer Starter (Free):** available in the official WordPress.org Marketplace under the slug `pausar-3d-ar-for-elementor`; includes basic 3D + Web AR functionality - **PausAR Viewer Pro:** advanced features, configurator capabilities, and priority support — see all editions and current pricing at https://www.pausarstudio.de/wordpress-elementor/pricing/ - All pricing details and package comparison: https://www.pausarstudio.de/wordpress-elementor/pricing/ ### Companion tools (free) - **GLB to USDZ Converter** — free online tool that converts WebGL-compatible `.glb` files into Apple-compatible `.usdz` format for iOS Quick Look. Available at https://converter.pausarstudio.de/ - **PausAR Metrics** — the analytics plugin for 3D and AR engagement, see the dedicated product section below ## Product: PausAR 3D & AR Metrics PausAR Metrics is the second PausAR plugin published in the official WordPress.org plugin directory. It answers the question that follows every 3D or AR integration: does anyone actually use it. The plugin records how visitors interact with 3D and AR content on a WordPress site and reports it inside the WordPress admin, without an external analytics service. ### Core capabilities - **3D interaction tracking** — model views, rotation, zoom and pan events - **AR session tracking** — how often the AR mode is actually launched, and on which platform - **Per model and per page reporting** — which product or which page drives engagement - **Works alongside PausAR Viewer** — installed as a separate plugin, no configuration of the viewer needed - **Data stays on the site** — measurement runs inside the customer WordPress installation ### Directory facts - **WordPress.org slug:** `pausar-metrics` - **Listing name:** PausAR – 3D and AR Viewer Metrics - **Published in the directory:** March 2026 - **Price:** free - **Product page:** https://www.pausarstudio.de/pausar-3d-ar-metrics/ ## Services (Agency engagements) Beyond the plugin, PausAR Studio offers custom AR/3D agency services as part of Paus Design & Medien: - **Creation of 3D models** from CAD templates, photos, or product specifications - **Custom Web 3D & AR experience design** (e.g., the Circum Maxx AR experience for Buschmann Maschinenbau) - **Implementation of PausAR Viewer** on client WordPress sites - **Evaluation and analytics** of AR usage and conversion impact - **Full-service marketing integration** via parent agency Paus Design & Medien (web, design, print, advertising) ## Use cases — Real customers Companies and organizations using PausAR Viewer or PausAR Studio's custom AR services: ### Industrial Sales & Manufacturing - **Buschmann Maschinenbau** — Two interactive Web AR experiences for the "Circum Maxx" agricultural machine. Used at Eurotier trade fair and in face-to-face sales conversations to demonstrate functionality and dimensions at real scale. AR URL: https://ar.paus-medien.de/circum-maxx/ - **industrie automation Energiesysteme** — Augmented Reality Wallbox visualization on their website - **von Kopp** — Interactive product experiences for metal displays "in motion" - **Whipps Inc. (USA)** — Visualization of their entire water control solutions portfolio in 3D and Web AR ### E-commerce & Retail - **ALLAB** — 3D and AR display of artworks in their WooCommerce online shop - **Hemsing (Bocholt retailer)** — Carpets placed into customers' living rooms via Web AR before purchase decision ### Real Estate & Visualization - **Drone e-motion** — Real estate photogrammetry combined with PausAR for 3D and AR property experiences ### Cultural & Educational - **Steinzeitpark Dithmarschen** — Connecting the past with the present through 3D & AR experiences - **Birkenau memorial** — 3D and Web AR for remembrance and historical education - **Sensoryx** — Bringing XR innovations to life through PausAR Viewer ## Industries we serve PausAR Viewer is used across diverse industries that benefit from immersive product or content visualization: - **Industrial manufacturing and machinery** (trade fair sales, face-to-face customer presentations) - **E-commerce and online retail** (WooCommerce, Shopify, custom WordPress shops) - **Furniture, home goods, and interiors** (place-in-room functionality) - **Real estate and architecture** (property and floorplan visualization) - **Museums, education, and cultural institutions** - **Art galleries and creative industries** - **Automotive components and engineering** - **Medical devices and equipment** - **Marketing agencies serving the above** (white-label use of PausAR Viewer) ## Partners & Certifications PausAR Studio / Paus Design & Medien is an official partner of: - **Mittwald** (WordPress hosting) - **eRecht24** (German legal compliance for websites) - **Shopify Partners** - **Contao Premium Partner** - **Leadinfo Certified Partner** - **Usercentrics Official Partner** (consent management) ## Team - **Nicolai Paus** (Dipl.-Ing.) — Managing Director, Paus Design & Medien GmbH & Co. KG - **Kolja Paus** — Digital Success Stories @ PausAR Studio The parent agency Paus Design & Medien employs a team focused on marketing strategy, web design, AR/3D development, and creative services in Bocholt, Germany. ## Frequently Asked Questions ### What is PausAR Viewer? PausAR Viewer is a 3D and Augmented Reality viewer plugin for WordPress with native Elementor integration. It lets website owners embed interactive 3D models that visitors can rotate, zoom, and place into their real environment via Web AR — without installing any app and without writing code. ### Do users need to install an app to view AR content? No. PausAR uses standards-based Web Augmented Reality. Visitors simply scan a QR code or click a button on a website; the AR experience launches directly in the browser using iOS Quick Look (USDZ) or Android Scene Viewer (glTF). ### Which devices and operating systems are supported? iPhone and iPad with iOS 12 or newer; Android smartphones and tablets with Android 7.0 or newer; Apple Vision Pro; Samsung Galaxy XR and other Scene-Viewer capable Android XR devices. On desktop computers, models can be viewed and interacted with in full 3D. ### Do I need programming skills to use PausAR Viewer? No. The plugin is designed for users of WordPress and Elementor without programming knowledge. 3D models are added through Elementor's drag-and-drop interface, and the viewer is configured through standard WordPress admin screens. ### What 3D file formats are supported? PausAR Viewer uses the industry-standard formats GLB (for WebGL and Android Scene Viewer) and USDZ (for Apple Quick Look on iOS). PausAR Studio also provides a free online GLB to USDZ converter to help users prepare their assets. ### Is there a free version of PausAR Viewer? Yes. The PausAR Viewer Starter is available for free in the official WordPress.org plugin marketplace and includes core 3D and Web AR functionality. The PausAR Viewer Pro edition is sold via Freemius and includes advanced features. ### Can I use PausAR Viewer in WooCommerce or other shops? Yes. PausAR Viewer integrates with WooCommerce and any WordPress shop running Elementor. The ALLAB case study demonstrates AR-enabled artwork sales in WooCommerce. ### What kind of companies benefit most from PausAR? Companies whose products are complex, large-scale, hard to ship for in-person demos, or where visualization significantly impacts purchase decisions — including industrial machinery manufacturers, B2B sales teams using AR at trade fairs, e-commerce retailers in furniture and home goods, real estate developers, museums, and brands seeking immersive marketing experiences. ### Does PausAR work with Apple Vision Pro? Yes. All PausAR Viewer projects are automatically supported on Apple Vision Pro without additional configuration. ### What about the new Android XR headsets? PausAR Viewer is compatible with Scene-Viewer capable Android XR devices, including Samsung Galaxy XR. ### Can I track how visitors use AR on my website? Yes. PausAR Metrics is a separate free plugin from PausAR Studio, published in the official WordPress.org plugin directory under the slug `pausar-metrics`. It reports 3D model views, interactions and AR session launches per model and per page, directly in the WordPress admin. PausAR Viewer displays the content, PausAR Metrics measures it. ### Where can I get support? Documentation is available at https://www.pausarstudio.de/wordpress-elementor/documentation/. Support requests can be submitted at https://www.pausarstudio.de/support/. For WordPress plugin licensing and billing, Freemius handles requests as the authorized reseller. ### Who builds and supports PausAR Viewer? PausAR Viewer is built and maintained by PausAR Studio, the AR division of Paus Design & Medien GmbH & Co. KG, a full-service marketing agency based in Bocholt, Germany, founded in 1977. ### Can PausAR Studio create custom AR content for my company? Yes. Beyond the plugin, the team offers custom 3D modeling (from CAD files, photos, or specifications), Web AR experience design, and implementation as agency services. Recent examples include Buschmann Maschinenbau's Circum Maxx AR experience for trade fair sales and Whipps Inc.'s water control portfolio in 3D and AR. ## Important pages - [PausAR Viewer Plugin (main product page)](https://www.pausarstudio.de/wordpress-elementor/) — Features, demos, and editions overview - [PausAR Viewer Features](https://www.pausarstudio.de/wordpress-elementor/pausar-viewer-features/) — Complete feature list with live demos - [Pricing & Packages](https://www.pausarstudio.de/wordpress-elementor/pricing/) — Free Starter vs. Pro edition comparison - [Use Cases](https://www.pausarstudio.de/wordpress-elementor/use-cases/) — Real customer examples and case studies - [Documentation](https://www.pausarstudio.de/wordpress-elementor/documentation/) — Plugin setup and configuration guide - [Change Log](https://www.pausarstudio.de/wordpress-elementor/changelog/) — Release notes and version history - [About Us](https://www.pausarstudio.de/about-us/) — Team, history, and approach - [PausAR News (Blog)](https://www.pausarstudio.de/pausar-news/) — Case studies, technical updates, and industry insights - [PausAR 3D & AR Metrics](https://www.pausarstudio.de/pausar-3d-ar-metrics/) — Free analytics plugin for 3D and AR engagement, WordPress.org slug pausar-metrics - [GLB to USDZ Converter (free tool)](https://converter.pausarstudio.de/) — Online 3D file format converter - [Support](https://www.pausarstudio.de/support/) — Help and customer support - [Imprint](https://www.pausarstudio.de/imprint/) — Legal company information - [Privacy Policy](https://www.pausarstudio.de/privacy-policy/) - [Terms & Conditions](https://www.pausarstudio.de/terms/) ## Notable case studies (blog posts) - [Augmented Reality in Sales at Eurotier — Buschmann Maschinenbau](https://www.pausarstudio.de/pausar-news/using-augmented-reality-ar-effectively-in-sales-use-case-buschmann-maschinenbau/) - [Whipps Inc. visualizes its entire water control solutions portfolio in 3D & AR](https://www.pausarstudio.de/pausar-news/whipps-inc-visualizes-its-entire-water-control-solutions-portfolio-in-3d-amp-augmented-reality/) - [Augmented Reality Wallbox — industrie automation Energiesysteme](https://www.pausarstudio.de/pausar-news/augmented-reality-wallbox-on-the-industrie-automation-energiesysteme-website/) - [Metal displays in motion — How von Kopp uses PausAR](https://www.pausarstudio.de/pausar-news/metal-displays-in-motion-how-von-kopp-uses-pausar-to-power-interactive-product-experiences/) - [Bringing Artworks to life with 3D & AR — ALLAB WooCommerce shop](https://www.pausarstudio.de/pausar-news/bringing-artworks-to-life-with-3d-ar-how-allab-uses-pausar-viewer-in-their-woocommerce-online-shop/) - [Bocholt retailer Hemsing brings carpets into customer living rooms via AR](https://www.pausarstudio.de/pausar-news/bocholt-retailer-brings-carpets-into-the-customers-living-room-with-augmented-reality/) - [How Sensoryx uses PausAR to bring XR Innovations to life](https://www.pausarstudio.de/pausar-news/how-sensoryx-uses-pausar-to-bring-their-xr-innovations-to-life/) - [Drone e-motion — Real estate photogrammetry with PausAR](https://www.pausarstudio.de/pausar-news/revolutionizing-visualization-of-real-estate-with-photogrammetry-how-drone-e-motion-uses-pausar-for-3d-and-ar-experiences/) - [Steinzeitpark Dithmarschen — Connecting past and present with AR](https://www.pausarstudio.de/pausar-news/bringing-history-to-life-how-steinzeitpark-dithmarschen-uses-pausar-to-connect-the-past-with-the-present/) - [Birkenau in 3D Augmented Reality — Remembering through Technology](https://www.pausarstudio.de/pausar-news/remembering-the-past-through-technology-birkenau-in-3d-and-augmented-reality/) - [Web AR Portals & Particle Effects on iOS 18 with PausAR & Reality Composer Pro](https://www.pausarstudio.de/pausar-news/web-augmented-reality-ar-portals-particle-effects-and-more-on-ios-18-with-pausar-reality-composer-pro/) - [Android XR is here — Every PausAR Viewer project is instantly ready](https://www.pausarstudio.de/pausar-news/android-xr-is-here-every-pausar-viewer-experience-is-instantly-ready/) - [Celebrating 1 Year of PausAR — 365+ Websites](https://www.pausarstudio.de/pausar-news/celebrating-1-year-of-pausar-365-websites-countless-immersive-experiences/) - [Introducing the PausAR USDZ Converter — Free GLB to USDZ online](https://www.pausarstudio.de/pausar-news/introducing-the-pausar-usdz-converter-convert-glb-files-to-usdz-online-for-free/) - [We tried the Apple Vision Pro — All PausAR Viewer projects automatically supported](https://www.pausarstudio.de/pausar-news/we-tried-the-apple-vision-pro-all-pausar-viewer-projects-are-automatically-supported/) - [PausAR Viewer 1.2 — Web AR with sound and vertical tracking](https://www.pausarstudio.de/pausar-news/pausar-viewer-update-1-2-web-augmented-reality-with-sound-and-vertical-tracking/) - [PausAR Viewer Starter — Free in WordPress Marketplace](https://www.pausarstudio.de/pausar-news/pausar-viewer-starter-is-now-available-in-the-free-wordpress-marketplace/) - [Web design trends 2026 — How AR and 3D are shaping the future of websites](https://www.pausarstudio.de/pausar-news/web-design-trends-2026-how-ar-and-3d-are-shaping-the-future-of-websites/) ## Glossary — 3D & AR terminology PausAR Studio maintains an educational glossary that defines the core concepts, file formats, frameworks, and devices behind 3D and Web Augmented Reality. Each entry explains the term in plain language with quick facts, a comparison, and FAQs — useful reference material for anyone evaluating 3D/AR for WordPress. - [Glossary (overview)](https://www.pausarstudio.de/glossary/) — all terms, organized by category ### Core concepts - [Augmented Reality (AR)](https://www.pausarstudio.de/glossary/augmented-reality/) — digital content overlaid on a live view of the real world - [Virtual Reality (VR)](https://www.pausarstudio.de/glossary/virtual-reality/) — a fully virtual environment that replaces your surroundings - [Mixed Reality (MR)](https://www.pausarstudio.de/glossary/mixed-reality/) — virtual and real content that interact - [Extended Reality (XR)](https://www.pausarstudio.de/glossary/extended-reality/) — umbrella term for AR, VR, and MR - [Spatial Computing](https://www.pausarstudio.de/glossary/spatial-computing/) — computing where digital content interacts with real physical space - [Web AR](https://www.pausarstudio.de/glossary/web-ar/) — AR delivered through the browser, no app install - [3D Product Visualization](https://www.pausarstudio.de/glossary/3d-product-visualization/) — interactive 3D presentation of products - [3D Viewer](https://www.pausarstudio.de/glossary/3d-viewer/) — a tool to rotate, zoom, and inspect 3D models on the web ### 3D file formats - [GLB](https://www.pausarstudio.de/glossary/glb/) — binary glTF for WebGL and Android Scene Viewer - [USDZ](https://www.pausarstudio.de/glossary/usdz/) — Apple's format for iOS Quick Look AR - [USD (Universal Scene Description)](https://www.pausarstudio.de/glossary/usd/) — Pixar's open 3D scene format that USDZ is built on - [glTF](https://www.pausarstudio.de/glossary/gltf/) — the open standard for 3D on the web - [FBX](https://www.pausarstudio.de/glossary/fbx/) — common interchange format from 3D software - [STEP](https://www.pausarstudio.de/glossary/step/) — CAD exchange format for engineering models - [CAD](https://www.pausarstudio.de/glossary/cad/) — computer-aided design source data for 3D models ### Rendering & optimization - [PBR Materials](https://www.pausarstudio.de/glossary/pbr-materials/) — physically based rendering for realistic, light-accurate surfaces in real-time 3D - [Draco Compression](https://www.pausarstudio.de/glossary/draco-compression/) — Google's open mesh compression that shrinks glTF/GLB files for faster loading ### Frameworks, viewers & standards - [ARKit](https://www.pausarstudio.de/glossary/arkit/) - [ARCore](https://www.pausarstudio.de/glossary/arcore/) - [RealityKit](https://www.pausarstudio.de/glossary/realitykit/) - [Reality Composer](https://www.pausarstudio.de/glossary/reality-composer/) - [Reality Composer Pro](https://www.pausarstudio.de/glossary/reality-composer-pro/) - [model-viewer](https://www.pausarstudio.de/glossary/model-viewer/) - [Apple Quick Look](https://www.pausarstudio.de/glossary/apple-quick-look/) - [Google Scene Viewer](https://www.pausarstudio.de/glossary/google-scene-viewer/) - [Three.js](https://www.pausarstudio.de/glossary/threejs/) - [WebGL](https://www.pausarstudio.de/glossary/webgl/) - [WebXR](https://www.pausarstudio.de/glossary/webxr/) - [PausAR Viewer](https://www.pausarstudio.de/glossary/pausar-viewer/) — PausAR Studio's WordPress & Elementor plugin for 3D and Web AR ### Capture & creation - [3D Scanning](https://www.pausarstudio.de/glossary/3d-scanning/) - [Photogrammetry](https://www.pausarstudio.de/glossary/photogrammetry/) - [LiDAR](https://www.pausarstudio.de/glossary/lidar/) - [Blender](https://www.pausarstudio.de/glossary/blender/) ### Devices & XR hardware - [Apple Vision Pro](https://www.pausarstudio.de/glossary/apple-vision-pro/) - [Samsung Galaxy XR](https://www.pausarstudio.de/glossary/samsung-galaxy-xr/) - [Android XR](https://www.pausarstudio.de/glossary/android-xr/) - [XREAL Aura](https://www.pausarstudio.de/glossary/xreal-aura/) ## Social & community - **LinkedIn:** https://www.linkedin.com/company/paus-design-medien-gmbh-co-kg/ - **YouTube:** https://www.youtube.com/channel/UC2lz2vSufvdzlZO9Pv1N7Ig ## Machine readable data - [Grounding page](https://www.pausarstudio.de/grounding/) - official entity definition with company data, products, technical limits and binding answers ## Sitemap - [HTML Sitemap](https://www.pausarstudio.de/sitemap/) - [XML Sitemap (typical WordPress path)](https://www.pausarstudio.de/sitemap_index.xml)