Using augmented reality (AR) effectively in sales: Use Case Buschmann Maschinenbau

Together with Buschmann Maschinenbau, we developed two interactive web augmented reality experiences for use at trade fairs and in sales. Enjoy the Circum Maxx in AR-action.
Eurotier: Circum Maxx in Augmented Reality by Buschmann Maschinenbau

These are designed for sales use, especially in face-to-face discussions. This gives sales staff the opportunity to explain the functionalities and dimensions of the machine and bring them to life for interested parties. Alternatively, visitors to the Eurotier trade fair or website can start the AR scene on their own end device and place and operate the “Circum Maxx” in its original scale in the environment.

Because: The AR Experiences do not require an app!
When calling up the AR website (e.g. by scanning a QR code), the experience can be started directly on the mobile device. The Circum Maxx can also be operated interactively in 3D on a desktop PC.

Experience the Circum Maxx in Augmented Reality…

Our services at a glance:

  • Creation of 3D models based on CAD templates, photos and key data
  • Implementation of our Web 3D & AR software
  • Evaluation and analysis

Find out more in the video (German language):

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